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Marketing

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A Framework for Marketing Management 6th Edition by Philip T Kotler

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A Preface to Marketing Management 15th Edition by J. Paul Peter

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Advertising & IMC: Principles and Practice, 11th Edition by Sandra Moriarty

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Advertising An Integrated Marketing Communication Perspective 4th Edition by George E. Belch

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Advertising and Integrated Brand Promotion 8th Edition by Thomas O’Guinn

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Advertising and Integrated Brand Promotion 9th Edition by Angeline Close Scheinbaum

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Advertising and Promotion: An Integrated Marketing Communications Perspective 12th Canadian edition by George Belch

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Advertising, Promotion, and other aspects of Integrated Marketing Communications 10th by J. Craig Andrews

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