Title: Strategic Writing: Multimedia Writing for Public Relations, Advertising and More
Author: Charles Marsh (Author)
Edition: 5th
A comprehensive guide to mastering the art of strategic writing in a digital age. This book equips you with the skills to create compelling content across various media platforms.
Briefly summarize the content – covers key principles, best practices for creating effective messages and strategies for integrating multimedia elements into your writing.
Key features include:
- Updated examples of current digital tools and technologies
- Real-world case studies to illustrate practical applications
- Exercises and templates to enhance learning experience
Benefits highlight improved communication skills, better engagement with audiences, and enhanced professional competence in writing for public relations and advertising.
Title: Strategic Writing: Multimedia Writing for Public Relations, Advertising and More
Author: Charles Marsh (Author)
Edition: 5th
Language: English
Publisher: Cengage Learning
Dimensions: 8.3 x 1.2 x 10.7 inches
ISBN-10: 133761496X
ISBN-13: 978-1337614965
Publish Date: March 22, 2017
Print Length: 512 pages
