Strategic Management: Text and Cases (9th Edition)
Strategic Management: Text and Cases, Ninth edition, continues its tradition of delivering a readable, relevant, and rigorous approach to the study of strategy. Written by Gregory Dess, Gerry McNamara, Alan Eisner, and Seung-Hyun Lee, the text features an engaging writing style that minimizes technical jargon to maximize clarity and comprehension for the reader.
The content is enriched with contemporary examples from management practice and focuses on vital societal themes including environmental sustainability, business ethics, globalization, entrepreneurship, and the growing role of data analytics. By blending the latest academic research with practical insights from corporate executives, this edition provides a balanced perspective that is both accessible and intellectually challenging.
Product Details
- Title: Strategic Management: Text and Cases
- Author: Gregory Dess, Gerry McNamara, Alan Eisner, Seung-Hyun Lee
- Edition: 9th Edition
- Publisher: McGraw Hill
- ISBN-10: 1259813959
- ISBN-13: 978-1259813955
- Publication Date: February 8, 2018
