Strategic Management And Competitive Advantage Concepts 4th Edition by Jay B. Barney

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Author
Jay B. Barney
Publisher
Pearson College Div
Pages
375 pages
ISBN
978-0132555500
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Description

Strategic Management And Competitive Advantage Concepts, authored by Jay B. Barney, delves into core strategic management concepts in a streamlined manner, focusing only on essential material that aids students in analyzing both case studies and real-world business scenarios. This 4th Edition of the book, published by Pearson College Div on January 1, 2011, offers readers the necessary tools for effective strategic analysis. With an updated print length of 375 pages, this edition includes several new and revised cases to enhance learning and understanding.