Rehumanize Your Business How Personal Videos Accelerate Sales and Improve Customer Experience 1st Edition by Ethan Beute

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Author
Ethan Beute
Publisher
Wiley
Pages
224 pages
ISBN
978-1119576266
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Description

Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience

Author: Ethan Beute (Author)

Edition: 1st

Language: English

Publisher: Wiley

Dimensions: 6.3 x 1 x 9.1 inches

ISBN-10: 1119576261

ISBN-13: 978-1119576266

Publication Date: April 16, 2019

Print Length: 224 pages

Description:

Average professionals often rely on impersonal forms of communication that fail to build trust, provide differentiation, or convey messages effectively. Emails, text messages, voicemails, and social messaging are increasingly viewed as barriers to effective communication due to their faceless nature.

Rehumanize Your Business explores how integrating personal videos into your daily communications can significantly enhance relationships and outcomes with customers, prospects, employees, and recruits. The book details the rationale behind this movement toward simple, authentic videos and provides guidance on when it’s appropriate to supplement traditional communication methods with webcam or smartphone recordings.

  • Restore face-to-face communication for greater clarity and connection
  • Add a personal, human touch to emails and other messages
  • Discover insights from those who have successfully integrated thousands of videos into their business practices

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