Public Speaking: Strategies for Success (8th Edition)

Author: David Zarefsky

Edition: 8th

Language: English

Publisher: Pearson

Dimensions: 0.5 x 8.25 x 10.5 inches

ISBN-10: 134169883

ISBN-13: 978-0134169880

Publication Date: January 16, 2016

Print Length: 432 pages

Description: For courses in Public Speaking. Teach Readers Sound Strategies for Public Speaking

Public Speaking: Strategies for Success gives readers the tools they need to think critically, plan strategically, and speak effectively. By thinking analytically, organizing ideas, doing sound research, and properly assessing their audiences, readers learn how to successfully inform and persuade. In the process, they build necessary skills for many other areas of life.

The Eighth Edition builds on the idea that public speaking is a strategic practice. It allows readers to recognize that public speaking is an art dictated by the dynamics of an audience. By learning a set of norms and expectations and strategizing how to plan for any situation, readers are better able to achieve their public speaking goals. Students learn to prepare for any public speaking situation by assessing different strategies and developing habits of analysis and memory through examples, activities, and sample speeches. Emphasis on underlying theory throughout helps readers understand how certain speakers and their audiences engage one another.

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