Dive into the comprehensive world of creating and launching successful products with Product Design and Development, 7th Edition. Authored by the esteemed team of Karl T. Ulrich, Steven D. Eppinger, and Maria C. Yang, this essential resource offers a robust framework for understanding the entire product development process, from concept to market.

This edition provides a practical and insightful exploration of key methodologies, including product planning, concept generation and selection, industrial design, product architecture, design for manufacturing, and managing the development process. It integrates a blend of analytical tools, real-world case studies, and strategic advice, making it an indispensable guide for students, entrepreneurs, and professionals in engineering, design, and business fields seeking to master the art and science of product innovation.

Title: Product Design and Development
Authors: Karl T. Ulrich, Steven D. Eppinger, Maria C. Yang
Edition: 7th
Publisher: McGraw-Hill Higher Education
Publication Date: May 31, 2019
ISBN-13: 978-1260134377