Preparing Effective Business Plans An Entrepreneurial Approach, 2nd Edition by Bruce Barringer

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Author
Bruce Barringer
Edition
2nd
Publisher
Pearson
Pages
6.05 x 0.62 x 8.9 inches
ISBN
978-0133506976
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Description

Title: Preparing Effective Business Plans: An Entrepreneurial Approach

Author: Bruce Barringer

Edition: 2nd

Language: English

Publisher: Pearson Education

Dimensions: 7.4 x 0.8 x 9.3 inches

ISBN-10: 0133675082

ISBN-13: 978-0133675086

Publish Date: September 24, 2013

Print Length: 464 pages

A comprehensive guide to creating successful business plans for entrepreneurial ventures. This second edition provides practical insights and strategies tailored specifically for aspiring entrepreneurs. Key features include real-world examples, case studies, and step-by-step guidance on crafting compelling business narratives that attract investors and stakeholders.

Discover how to:

  • Evaluate market opportunities
  • Create a strong financial forecast
  • Develop effective marketing strategies
  • Negotiate with potential partners and investors

Honed by years of experience in entrepreneurship education, this book is ideal for students, new entrepreneurs, and seasoned business leaders looking to refine their plan-making skills. With its focus on actionable advice and innovative approaches, it equips readers with the tools necessary to navigate the complexities of launching a successful venture.