Marketing Communications: discovery, creation and conversations
Author: Chris Fill (Author)
Edition: 7th
Language: English
Publisher: Cengage Learning
Dimensions: 8.5 x 1.2 x 10.8 inches
ISBN-10: 133756946X
ISBN-13: 978-1337569462
Publication Date: January 1, 2018
Print Length: 464 pages
Discover the power of marketing communications in today’s digital age. This comprehensive guide covers the latest strategies and techniques for effective marketing. Key features include real-world case studies, practical exercises, and insights into consumer behavior. Benefit from improved communication skills and a deeper understanding of marketing principles.
