Title: Managerial Economics : Foundations of Business Analysis and Strategy
Author: S. Charles, Maurice C. Christopher R. Thomas (Author)
Edition: 12th Edition
Language: English
Publisher: South-Western Cengage Learning
Dimensions: 7.5 x 1.3 x 9.2 inches
ISBN-10: 133709486X
ISBN-13: 978-1337094865
Publication Date: October 1, 2016
Print Length: 784 pages
This comprehensive guide to managerial economics equips students with the essential tools for making informed business decisions. Covering key areas such as demand theory, cost analysis, and game theory, it emphasizes practical applications in real-world scenarios.
Key features include:
- Real-life examples that illustrate economic concepts
- Updated content reflecting current business trends and practices
- In-depth case studies to enhance understanding of strategic decision-making
- Interactive exercises for hands-on learning
- A companion website offering additional resources, including practice problems and solutions
This edition is ideal for business students and professionals seeking to master the fundamentals of economic analysis in a business context.