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Strategic Management Text and Cases, 10th Edition by Gregory G. Dess

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Author
Gregory G. Dess
Publisher
McGraw Hill
Pages
832 pages
ISBN
978-1260706581
Contact us - Strategic Management Text and Cases, 10th Edition by Gregory G. Dess
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Description

Dess, continues its tradition of being a readable, relevant, and rigorous guide to strategic management. The authors, including Dess, McNamara, Eisner, and Lee, employ an engaging writing style that minimizes jargon, enhancing readability. This edition covers essential themes such as environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, making the content highly relevant for today’s business environment.

The book includes separate chapters on critical topics: Intellectual Assets in Value Creation (Chapter 4), Entrepreneurial Strategy and Competitive Dynamics (Chapter 8), and Fostering Entrepreneurship in Established Organizations (Chapter 12). These chapters offer valuable insights into strategic decision-making processes. The text is complemented by a total of 38 cases, providing practical examples to apply the concepts discussed.

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