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9780134200057

International Business 16th Edition by John Daniels

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Author
John Daniels
Edition
16th
Publisher
Pearson
ISBN
978-0134200057
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Description

International Business (16th Edition)

International Business offers a comprehensive exploration of the theory and practice involved in conducting business across international borders. This 16th edition maintains its reputation as one of the most authoritative texts in the field, expertly balancing academic rigor with practical application. The authors utilize contemporary examples, real-world scenarios, and in-depth cases to help readers bridge the gap between theoretical concepts and effective global business strategies.

The updated 16th edition has been refined to reflect the most current global changes, featuring streamlined writing and expanded coverage of the evolving international marketplace. It includes meticulously crafted author-written cases, featuring seven entirely new case studies that provide fresh insights into modern industry challenges. This text serves as an essential resource for understanding the complexities of global trade, finance, and management in an increasingly interconnected world.

Book Specifications

  • Title: International Business
  • Author: John Daniels
  • Edition: 16th Edition
  • Publisher: Pearson
  • Publication Date: January 3, 2017
  • Language: English
  • ISBN-10: 9780134200057
  • ISBN-13: 978-0134200057