Guide to Graphic Design by Scott W. Santoro offers a comprehensive introduction to the dynamic field of graphic design. This first edition, published in January 2013 by Pearson, is packed with 360 pages of insightful content designed to help readers understand the mechanisms used to convey information and integrate ideas into full concepts. The book emphasizes that design is a layered and evolving profession, encouraging readers to think like professional graphic designers.
Each chapter engages readers through contributions from top design firms and design school programs, showcasing their creations while providing valuable insights. Notable designers contribute short essays on their work style, studio habits, and inspirations, offering new perspectives and approaches to working methods. Santoro’s focus is on building good work habits and the step-by-step processes of design.
The book includes essential features such as Closer Look tours and 12 Designer Profile videos in MyArtsLab, enhancing the learning experience with interactive content. “Writing About Art” further supports readers’ understanding of graphic design principles and applications. This guide is ideal for both beginners and those seeking to deepen their knowledge in graphic design.
