Foundations of Business, 6th Edition, by William M. Pride, offers a comprehensive exploration of the core principles that underpin the business world. Published by Cengage Learning on January 10, 2018, this edition is designed to equip readers with the knowledge necessary to thrive as employees, make informed consumer decisions, and even embark on their own entrepreneurial journeys. Every aspect of this text has been meticulously reviewed by experienced instructors and students, ensuring its relevance and effectiveness.

New applications and engaging activities are integrated throughout the book to facilitate the practical application of key concepts. The 6th edition provides an up-to-date overview of critical business areas including business ownership, management and organization, human resources, marketing, e-business, information systems, accounting, and finance. Readers will delve into essential topics such as ethics and social responsibility, small business and entrepreneurship, and global issues. Furthermore, cutting-edge content addresses the impact of social media, the dynamics of international business, and the growing importance of green and socially responsible business practices, as well as sustainability.

ISBN-10: 9781337386920
ISBN-13: 978-1337386920