Exploring Strategy, Text and Cases
Author: Richard Whittington (Author, Contributor)
Edition: 8th Edition
Language: English
Publisher: Oxford University Press
Dimensions: 7.4 x 1.2 x 9.3 inches
ISBN-10: 0199654909
ISBN-13: 978-0199654901
Publication Date: March 7, 2011
Print Length: 688 pages
A comprehensive guide to strategic management and its application in real-world scenarios. This book delves into the core concepts of strategy with a focus on how they are implemented through text and case studies.
Key Features:
– Offers practical insights for students and professionals alike
– Includes recent business examples and updated industry cases
– Enhances understanding through detailed explanations and exercises
Benefits:
– Equips readers with the skills to develop effective strategies in dynamic environments
– Provides a thorough analysis of strategic planning, competitive advantage, and corporate governance
– Facilitates critical thinking about strategy formulation and implementation
