Entrepreneurship | 10th Edition | Robert Hisrich

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Author
Robert Hisrich
Publisher
McGraw Hill
Pages
608 pages
ISBN
978-0078112843
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Description

Entrepreneurship, authored by Robert Hisrich and co-authored by Michael Peters and Dean Shepherd, is meticulously designed for students embarking on their entrepreneurial journey. The 10th edition of this comprehensive guide offers a clear and structured approach to understanding the process of formulating, planning, and implementing a new venture. Through logical and detailed descriptions, readers are equipped with essential skills needed to succeed in entrepreneurship. Each chapter is complemented by carefully selected comprehensive cases that reinforce key concepts, making it an invaluable resource for aspiring entrepreneurs and business students alike.