Title: Business Communication: Process and Product, Brief Edition
Author: Mary Guffey (Author)
Edition: 8th
Language: English
Publisher: South-Western College Pub
Dimensions: 7.5 x 0.6 x 9.2 inches
ISBN-10: 130594080X
ISBN-13: 978-1305940803
Publication Date: September 1, 2015
Print Length: 608 pages
Discover the essential skills for effective business communication in this concise yet comprehensive guide. Covering key areas such as intercultural communication and digital media, it equips readers with practical tools to enhance professional interactions. Ideal for business students or professionals looking to refine their communication strategies.
Explore the process of successful communication through clear examples and exercises, and learn how to craft effective messages in various contexts. The brief edition focuses on core concepts without sacrificing depth, making it accessible for busy learners. Perfect for anyone seeking to improve their professional communication skills in today’s diverse business environment.
