Strategic Management in Action by Mary Coulter, 6th Edition
Discover practical strategies and real-world case studies to enhance your business management skills.
Learn how to apply strategic management principles effectively in today’s dynamic market environments.
Key features include:
– Updated content reflecting current business trends and technologies
– Comprehensive coverage of strategic planning, implementation, and evaluation
– Interactive exercises and activities for hands-on learning experience
– Access to online resources including additional cases and solutions
Title: Strategic Management in Action
Author: Mary Coulter (Author)
Edition: 6th
Language: English
Publisher: McGraw-Hill Education
Dimensions: 7.5 x 1 x 9.2 inches
ISBN-10: 0078026469
ISBN-13: 978-0078026466
Publication Date: September 1, 2012
Print Length: 656 pages
