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9781305580985

Media-Impact An Introduction to Mass Media, 12th Edition by Shirley Biagi

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Author
Cengage Learning
Edition
12th
Publisher
Cengage Learning
ISBN
978-1305580985
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Description

Media/Impact: An Introduction to Mass Media (MindTap Course List)
Author: Shirley Biagi (Author)
Edition: 12th
Language: English
Publisher: Cengage Learning
Dimensions: 8.75 x 0.94 x 11 inches
ISBN-10: 1337614511
ISBN-13: 978-1337614512
Publication Date: January 1, 2017
Print Length: 608 pages

Explore the complex world of mass media with “Media/Impact,” a comprehensive guide to understanding how mass media influences society and individuals. This 12th edition offers an engaging exploration of traditional and new media platforms, including television, radio, newspapers, magazines, and digital media. Key features include updated content on social media, ethical considerations, and the role of journalism in today’s landscape. Perfect for students or professionals looking to gain insight into the power and impact of mass communication.

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