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9780136971481

Management Information Systems Managing the Digital Firm 17th Edition by Kenneth Laudon

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Author
Kenneth Laudon
Edition
17th
Publisher
Pearson
ISBN
978-0136971481
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Description

Management Information Systems: Managing the Digital Firm
author: Kenneth Laudon (Author)
edition: 17th
language: English
publisher: Pearson Education
dimensions: 9.3 x 1.4 x 7.5 inches
isbn-10: 0136286529
isbn-13: 978-0136286521
publication date: January 2, 2017
print length: 1048 pages

Discover the latest trends and techniques in managing information systems within digital firms. This comprehensive guide covers the essential concepts and strategies for leveraging technology to enhance organizational performance. Key topics include data analytics, cybersecurity, e-commerce, and cloud computing. Perfect for professionals seeking to stay current with technological advancements and their business applications.