Publisher: Cengage Learning
Dimensions: 7.9 x 1 x 10.1 inches
Language: English
ISBN-10: 1337672304
ISBN-13: 978-1337672304
Publication Date: January 1, 2018
Print Length: 752 pages

This book provides a comprehensive introduction to the field of business analytics. It covers essential concepts and techniques for making data-driven decisions in today’s business environment. Key features include practical examples, case studies, and real-world applications that illustrate how businesses can leverage data analysis to gain competitive advantage. The second edition includes updated content and tools to help readers effectively apply analytics methods to solve complex business problems.

Understand the power of data with “Essentials of Business Analytics” – your guide to unlocking insights and driving success in a data-driven world.