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How to Write a Business Plan | 3rd Edition | Mike P. McKeever

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Author
Mike P. McKeever
Publisher
NOLO
Pages
344 pages
ISBN
978-1413325454
Contact us - How to Write a Business Plan | 3rd Edition | Mike P. McKeever
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Description

How to Write a Business Plan is a comprehensive guide designed to help entrepreneurs craft a compelling business strategy. For over three decades, this trusted resource has guided aspiring business owners—from small service providers and retailers to large manufacturers—in creating effective plans that can secure funding. The book offers clear, step-by-step instructions and essential forms to build a convincing plan with accurate financial projections, robust marketing strategies, and clear overall goals.

Readers will learn how to:

  • Determine the viability of their business idea
  • Predict cash flow accurately
  • Create detailed profit and loss forecasts
  • Develop comprehensive marketing and personnel plans
  • Identify potential sources of financing
  • Present a well-organized plan to lenders and investors

With its practical approach and proven methodology, How to Write a Business Plan remains a go-to resource for anyone looking to establish or expand their business.

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