Graphic Design School: The Principles and Practice of Graphic Design

Author: David Dabner (Author)

Edition: Seventh

Language: English

Publisher: Wiley

Dimensions: 8.7 x 0.7 x 8.7 inches

ISBN-10: 1119647118

ISBN-13: 978-1119647119

Publication Date: February 5, 2020

Print Length: 208 pages

This comprehensive guide to graphic design fundamentals offers a thorough exploration of the core competencies needed for success in the visual communications profession. From understanding the basics of graphic design to creating finished designs that translate into new and evolving media, this seventh edition is packed with practical advice and tips. The book features all-new examples from web, app, social media, magazines, websites, and books, providing a comprehensive overview of today’s design landscape.

Updated for the latest in graphic design software, including guidance on traditional printing techniques such as risograph and screen printing, this edition also emphasizes interdisciplinary learning and collaborations between design specialists. It covers topics ranging from color theory and typographic rules to coding requirements, information architecture, file organization, web design and layout, mobile device composition, app design, CMS, social media design, and SEO.

Full-color illustrations throughout the text support visual understanding, while case studies and designer biographies offer real-world insights. Student assignments are included for testing skills and concepts, making this an invaluable resource for both students and professionals in the field of graphic design.