Fundraising with Businesses: 40 New (and Improved!) Strategies for Nonprofits (Wiley Nonprofit Authority) by Joe Waters offers small to medium-sized nonprofits practical guidance and innovative strategies to secure substantial support from corporations in an evolving landscape of mutually beneficial partnerships. The book delves into forty proven methods, including in-store register promotions, shopping fundraisers, online workplace giving solutions, and digital campaigns utilizing popular social networking sites. With a focus on creating win-win scenarios that drive both sales and social impact, this resource breathes new life into nonprofit-for-profit collaborations. Authored by an experienced fundraiser and acclaimed blogger and speaker on business giving, the book features updated case examples of successful partnerships through a regularly maintained online pin board on Pinterest. Ideal for nonprofits seeking to enhance their fundraising efforts in today’s dynamic business environment.