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9780134729404

Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace 8th Edition by Courtland Bovee

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Author
Courtland Bovee
Edition
8th
Publisher
Pearson
ISBN
978-0134729404
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Description

Business Communication Essentials, 8th Edition, by Courtland Bovee, provides fundamental skills crucial for success in today’s mobile-digital-social workplace. For over two decades, business communication has been rapidly evolving with the integration of email, web content, social media, and mobile devices. This text offers a comprehensive approach, blending essential business English with modern communication strategies and the latest technological advancements. It delves into effective writing, active listening, and impactful presentation techniques, all framed within a contemporary context. The 8th Edition is specifically designed to prepare you for the realities of mobile communication and emerging trends, ensuring a strong foundation for your business career. This edition also highlights the benefits of MyLab Business Communication, a personalized digital learning platform that enhances student results.

Book Details:
Author: Courtland Bovee
Edition: 8th
Publisher: Pearson
ISBN-10: 134729404
ISBN-13: 978-0134729404
Publication Date: January 3, 2018