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9781260261288

Strategic Management 5th Edition by Frank Rothaermel

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Author
Frank T. Rothaermel
Edition
5th
Publisher
McGraw Hill
ISBN
978-1260261288
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Description

Strategic Management (5th Edition)

Strategic Management by Frank T. Rothaermel is a comprehensive resource designed to help students synthesize and integrate strategy theory, empirical research, and practical applications. Written in a unified, singular voice, this edition bridges the gap between academic rigor and real-world relevance, providing a cohesive learning experience that tightly links core concepts with illustrative business cases.

The text focuses on providing a solid foundation for understanding how organizations gain and sustain competitive advantage in a dynamic global market. By engaging with current, real-world examples, readers develop the critical thinking and decision-making skills necessary to become successful future leaders. This fifth edition continues to be a leading title in the field by offering a clear path for students to master the complexities of strategic management and organizational success.

Book Details & Metadata

  • Full Title: Strategic Management
  • Author: Frank T. Rothaermel
  • Edition: 5th Edition
  • Publisher: McGraw Hill
  • Publication Date: January 28, 2020
  • ISBN-10: 126026128X
  • ISBN-13: 978-1260261288