Economies of Design delves into the profound intersection between design and neoliberalism, questioning how these two forces have evolved to shape contemporary capitalism. Author Guy Julier examines the historical context where design was primarily seen as a means to add value, to this day playing a crucial role in influencing economic systems. The book highlights how design is not just shaped by economic conditions but actively participates in their formation, spanning urban planning to commercial operations and governmental policies.

Through a series of global case studies, Julier unpacks the intricate relationships between design and various economic processes. He explores how design contributes to intellectual property frameworks and its role within the public sector. By providing a detailed analysis of these connections, Economies of Design offers valuable insights into the broader implications of design in our economic lives.

This groundbreaking work is essential reading for academics, professionals, and anyone interested in understanding how the principles of design are embedded in our political economies and influencing their evolution. With its compelling narrative and rigorous exploration, it challenges readers to reconsider the role of design in shaping not only products but also societal structures.